Our biggest challenge, working in a niche market, is getting known. One way of spreading the word is by our becoming involved with like-minded organisations. We have recently joined www.ethicalcommunity.com , a website promoting ethical, fair trade and eco products.
We are pleased to have one of our products featured in their daily Inspirations. This is something I would like to see other sites do, as it gives a fair crack of the whip to all those companies listed on the site.
EthicalCommunity.com have a rap video at http://www.youtube.com/watch?v=TMTWrl2Ic4Q
Which I hope will make you smile and think ethical as you shop for your last-minute Christmas gifts.
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